Work

Background

My Approach

Research

Conducted collaborative workshops with product and engineering, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

$2.3M in incremental ARR. Since shipping, we've measured 18-point NPS lift.

Work

Shipping quality design requires collaboration and iteration. This piece explores why . The implications matter for teams and organizations.

Conclusion

Whether you're designing a new feature, this approach applies.